Trust isn’t just a word at Approach Cyber – it’s a system, a culture, and a commitment
For Approach Cyber, a Belgian-Swiss cybersecurity and privacy specialist with nearly 25 years of experience, digital trust is the foundation of everything they do.
In today’s fast-changing digital world, cybersecurity is no longer just a technical challenge – it’s a question of trust.
The mission of Approach Cyber is simple but powerful: “We take care of cybersecurity, so our clients can focus on their business – with peace of mind.” That peace of mind isn’t delivered through software alone. It’s built through a holistic, human-centred approach that combines legal, technical and organizational expertise.
Trust by design: embedded in every layer
At Approach Cyber, trust in digital is not limited to technical controls. It’s embedded throughout the company:
- Cross-functional teams work across legal, privacy, and security.
- A culture of openness and accessibility ensures employees can speak up.
- Regular knowledge lunches and coffee corners facilitate sharing and reflection.
- Internal privacy requests from employees are taken seriously and used to improve processes.
“It’s the human side of trust that really matters. When people know they can ask questions, challenge each other, and get better together – that’s when trust becomes real.” – Lotte De Graeve, Privacy Consultant
“We don’t just write security policies. We live them – together.”
ISO certification as a license to operate
Approach Cyber achieved ISO 27001 certification through Vinçotte, and added ISO 27701 verification for privacy. For them, these certifications are not just about compliance – they are a mark of quality, transparency, and long-term maturity.
"Certification is not a goal. It's recognition – a signal to our clients and employees that we constantly improve."
These standards also raised the internal bar, helping teams harmonize processes, structure documentation, and strengthen ownership.
Internally strong, externally resilient
Approach understands that trust is slow to build and fast to lose. That’s why they invest in resilience:
- A clear incident response plan, combining security, privacy and communication teams
- Crisis communication procedures involving HR, legal, board and external stakeholders
- Regular training, simulations, and legal updates
Advice to others: Start early, stay open
Their advice to other companies? Don’t wait until your organization is “mature” to work on trust in digital. Build it from the beginning – before you’re too big to change.
“Certification helps you become a better version of yourself. The sooner you start, the stronger your foundation.”
Trust in Digital isn’t just a marketing theme at Approach
Cyber. It’s a guiding principle – one they live internally, demonstrate
externally, and help their clients embed in everything they do.